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Hi Robert-

I’ve scheduled a meeting for this coming Saturday. I promised my consultants that I’d have the new color sticks here for their guests and suggestions for their use.

When I got the Look Book, I was disappointed that none of the “Looks” included the use of any of the color sticks. Do you have suggestions, other than just the one in the book? The color 101 or ones similar are on your DVD and on the MK website 24/7. New or limited edition items are not.

I find that it’s terribly challenging for us as Directors to sell our units on purchasing these items with minimal education to help us sell them. In my 27 years in MK, I find that, for most consultants, glamour is a subject from which they shy away.

Thanks for any input-

Mary Kay Independent Senior Sales Director

Anderson, South Carolina


I agree that glamour is the most intimidating part of your job? There are a number of reasons limited edition is not included in your color 101s, most importantly if they were included when you run out before the quarter is over many would be confused as to what to suggest instead!!! I know it would be helpful in selling them so let me give you some additional information that could be very beneficial for your business!!

 

!

I believe the company’s intentions with “the new garden blossom collection” was for you to be able to create looks with nothing more than the new color sticks. I think that will work perfectly for you, but I also think you can get even more use from them out of combining them with your regular color line!! So lets create some great new looks!!!!

Think of the new pencils in terms of parts to your looks:

color

ivory

beige

bronze

ebony

taupe shimmer

highlight

highlight

highlight

 

copper glaze

accent

highlight

highlight

highlight

violet dawn

accent

accent

 

 

jade mist

accent

accent

accent

accent

 

Now you can simply use them knowing which component of your eye look they are for example:

skintone

highlight

midtone

accent

eyeliner

ivory

taupe shimmer

hazelnut

violet dawn

violet dawn

ivory

white sand

rose mist

copper glaze

copper glaze

beige

taupe shimmer

hazelnut

vintage gold

bronze

beige

copper glaze

hazelnut

jade mist

jade mist

bronze

taupe shimmer

dbl espresso(pink)

cranberry ice

sable

bronze

copper glaze

cinnabar

jade mist

jade mist

ebony

copper glaze

cinnabar

current craze

charcoal

ebony

copper glaze

cinnabar

jade mist

jade mist

 

Simply apply the pencil then take your finger or a brush and blend it out!!! The great thing about these pencils is that they wear really well and are easy to use.

The lip pencils are great because they give you really long wear and you get liner and color in one!!! But feel free to use lip gloss on top of them, nothing makes your lips look fuller or sexier than glossy lips.

Hopefully this will help everyone get the most from your

 Garden Blossom Color Collection!!!

 

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Ultimate Mascara

 Robert-

            I need your help! I have customers that are having problems with ultimate mascara, some say it goes on clumpy no matter what they do and some say it feels heavy. What can I do, what should I do?

HELP!

Mary Kay Independent Senior Executive Sales Director

Nashville, TN

Simple fix!!! I think where there has been some confusion   concerning the understanding of the  “smart wipe system”. I, as most of you thought “smart wipe” meant it cleaned more product off the brush. I have come to discover that this is not the case.

Apparently research and focus groups led to the discovery that many of you and your customers wanted more product on the brush for a faster one coat application. So if that is the case for you or your customers then you can now achieve what you want faster.

For those of you experiencing any clumpy or heavy application- this is an easy fix, we just need to remove some of the product from the brush before applying our mascara. Those of you that know me, are aware that I always do multiple coat mascara application, which as you know means multiple thin coats, letting each coat dry in-between.  So I always clean excess product off my brush before I apply all my coats of mascara.

By apply thinner coats using less mascara; you will fix any issues with a clumpy or heavy application of your ultimate mascara. I hope this helps all of you!!!!!


Be sure and send any questions or comments you might have to us ask-robert@simplebeaute.com we may choose yours for the next director club email!


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